Bookings & Partnerships

Building Champions for Life | Partner with Champs & Success 

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Elevate Your Team, Program, or Event

Your athletes are built for greatness — but talent alone isn’t enough. At Champs & Success, we bring the piece most programs miss: structure, strategy, and real-world readiness. Whether you’re a school, organization, or brand, I collaborate with you to design experiences that help student-athletes and teams succeed both in competition and in life.

How We Help

  • E-Course Licensing: Ready-to-deploy modules on leadership, financial literacy, entrepreneurship, and NIL strategy, and so much more!

  • Custom Training & Workshops: Virtual or in-person team sessions tailored for your athletes, staff, or community.

  • Program Implementation: 3-month, 6-month, or year-long frameworks built to embed culture and performance.

  • Keynote & Speaking Engagements: I share my journey as a record-breaking athlete, TEDx speaker, and athletic director — and how your audience can build more than stats.

Before:

  • Teams focus only on wins — culture suffers

  • Programs inexperienced with NIL, financial readiness

  • Athletes excel in sport — but lack post-graduation plan

After:

  • Athletes leave with clarity, networks, and a mapped-out career path

  • Teams build purpose-driven culture, retention rises

  • Programs and athletes become funded, prepared, and branded

Service Options

  1. One-Day Workshop
    Focused session for teams or staff addressing one key area (leadership, money, NIL, etc)

     

  2. Strategic Program Deployment
    Multi-session plan with measurable outcomes for athletic departments or organizations

     

  3. Speaking Engagement / Moderator/ Masterclass
    Inspiring keynote or interactive masterclass for athletes, parents, or coaches

Why Partner With Us?

Keonna Farmer has walked the path you’re preparing your athletes to walk.

A former Division I athlete and the youngest recipient of an Honorary Doctorate at her institution, Keonna brings lived experience paired with strategic leadership. She currently serves as the Athletic Director at i3 Academy High School and Commissioner of the HBCU Basketball League, working at the intersection of athletics, education, and community impact.

In recognition of her leadership and service, Keonna was awarded the Key to the City of Center Point, Alabama, along with two official proclamation days honoring her work with youth, women, and athletic communities.

Her work is grounded in discipline, integrity, and execution, helping institutions develop athletes who are prepared not only to compete, but to lead, transition, and succeed beyond the season.

 

Keonna Farmer

When you partner with Keonna Farmer, you’re investing in more than programming. You’re building infrastructure, leadership, and outcomes that last. 

Together Towards Greatness:

Celebrating Successful Partnerships

I 100% recommend working with Keonna and I 100% support her.

Brand Ambassador

What Keonna farmer is doing for student-athletes and young adults is immaculate.

Being an athlete and seeing the new rules and changes and how lost athletes were and still are after sports, the things she offers will make a tremendous difference for the now and future of student-athletes and young adults in their life after sports and college.

After seeing Keonna work with student-athletes and young adults and seeing the transformations she made for them, I 100% recommend working with Keonna and I 100% support her.

Chris Davis – Former Auburn Corner Back and San Diego Chargers Corner Back

Champions' Perspective:

Testimonials from Administrative and Coaching Powerhouses

Joshua Young
Joshua Young
Assistant Athletic Director for Student-Athlete Support Services Baylor University
To this day, I have not encountered a former student-athlete with as much drive as Keonna Farmer. This young woman has amassed countless accomplishments since I have known her. During her collegiate career, she maintained a high level of academic success while also finding the time to serve her community, through ventures like the Miracle League and the Ronald McDonald House. Keonna is an absolute visionary! She has the ability to create a detailed vision and then execute the plan precisely. I would 100% recommend Keonna to mentor young- adults and student-athletes. After graduating from UAB, she worked in the Student-Athlete Support Services unit as a mentor/learning assistant. She was able to apply all of the skills that she learned as a student-athlete and assisted incoming student-athletes who struggled academically. It has been a joy watching her grow from a studious scholar athlete to a business owner, mentor, and leader in the community. One thing I think makes Keonna different from others as a mentor, is that Keonna is able to find a way to relate to almost everyone that she encounters, which makes for a great mentor/mentee relationship. I would describe Keonna as Relentless, Passionate, Innovative.
Darrick Gibbs
Darrick Gibbs
Head Women’s Basketball Coach at the University of North Florida
Keonna works hard and puts in the time and effort into what she believes in. She has a personality that people gravitate to, and she is always leading by example. She is passionate and determined to be successful. In her quest for success that she has been dedicated to having an impact on young lives. She has committed herself to helping young women grow and develop into confident individuals. I have seen Keonna take great ideas that she is passionate about and lay the foundation to making them a reality. All of those things have a common theme around having a positive impact on young people. I would recommend Keonna to mentor young adults and student-athletes. Her loyalty and passion for people and what she do she sets her apart from others.

Paths to Greatness:

Athlete Testimonials on the Power of Champs & Success

Larriah N
Keonna has provided me with knowledge that will not only grow my business but me. Through her teachings, strategies and examples Keonna has elevated my business. The information she provide is everlasting and interchangeable. I will definitely use the information received during this boot camp in other entrepreneurial aspects. Keonna is reliable and she offers essential information needed for personal development, financial literacy, and business development.
Tianna
Hey Keonna, I just wanted to tell you thank you for everything. I’m so excited about this year... I see the growth already. Everything we discussed during our last call are in the process of happening! From the day we started communicating you were always so compassionate and willing to help educate! I remembered attending the free zoom workshop you had last year, the information you gave out for FREE helped me put so many things in perspective. We still have some ways to go, but I’m grateful to have your guidance and support!!! Thank you for always being so encouraging during times I needed it the most! Thank you for being so understanding and generous! You’re truly amazing, and I’m happy to have you along this journey!
Jaida Pam
I really liked the workshop. To start off, it was something more than just a boring lecture. It helped me learn how I can better myself even when I’m not working or putting together my business. I was able to put myself on a schedule and keep productive throughout the day and learn to handle my responsibilities first. The workshop was engaging and fun at the same time. I can’t wait till I get the chance to attend another one and thank you very much.
Brianna Dwyer
It was such a pleasure working with Keonna! As a retired athlete, it can be tough navigating through the next phase of your life. Keonna was able to use her knowledge and insight to help me in finding a career that would not only align with my professional goals, but align with my personal goals as well. She took her time to really understand who I am as a person, what inspires me, and where I want to be in the future. I am truly thankful for Keonna and her guidance throughout this process!
Chesity McDaniels
I loved the whole experience of working with Keonna Farmer! She is a huge mentor for me! She provided with so much knowledge within a matter of minutes & mind you I just graduated from college & I still got knowledge they didn’t even teach me in school! If you want to level up! You need to connect with her! She is always happy to answer questions I have & always willing to give me advice as well! What she is doing is amazing & we need more individuals like her , that once us to young people to be GREAT 10/10
Champs and Success Logo
Wahketta Davis
mother of one of our mentees
Keonna Farmer is great! Great Personality and is a very great mentor & just an all around great lady. Definitely a beautiful young lady I will love my daughter to always look up to. She runs an all girls one day convention through her community work and we have attended every year and took something away from it every time, from things about living your truth, building a business, dealing with bullying, and being confident about yourself as a young lady. What she does for not only my child but other young girls is amazing and she has so much more to do and I know she is going to continue to make young girls better and believe more in their self. The greatest thing about her is her passion it really shows in all of her mentorships that this is what she was born to do. We love you and continue to shine bright and lead the young ladies behind you to a great future. Thank you for all you do.
Gabby Mbakwe
Gabby Mbakwe
Mother of University of Alabama football player Jaylen Mbakwe
I gained adequate knowledge on the financial aspect of college for athletes. Keonna was very knowledgeable about the many different financial sources available. The information is very helpful. It’s always great to hear information from an outside source that doesn’t have any affiliation with the college. Not only did Keonna provide information on monetary options available she provided multiple life skill ideas as well as information on how to present yourself as an athlete because of the outlook others have on athletes.
Sandra Daniel
mother of one of our mentees
As a parent full of knowledge and wisdom that shares this information with my child, I understand the importance of having a mentor while navigating through life. A mentor that is unbiased and not related to the mentee. After having an amazing experience with Keonna Farmer and her company, I knew her mentoring services will be even more amazing. Long story short, I was correct. Keonna created an experience of a lifetime for my child. I don't know what Keonna program entailed because my child was enrolled and not me, However I do know that it was powerful. The drive, motivation, and the joy that my child received during and after working with Keonna is unmatched. To hear my child share with me their appreciation for enrolling them in the program was heart warming. "Thank you Mom for investing in me." were the words of my child. After the program the actions that my child took were impressive. My child is an advanced student who have excelled even further since Keonna's mentorship program. Thank you Keonna for delivering such a premium service to our family. We can only wait to enroll our next child.
Joiya Pam
mother of one of our mentees
Thank you Keonna for the amazing business workshop you put together for our young girls and the passion and dedication behind it. JAIDA learned so many things and as a result has started her own business which is doing very well. You have proven to really be a jewel to the community and especially to the young black girls in our community giving them the tools they need to be successful. If I could describe you in 3 words it would be motivated, ambitious, and consistent.

Parent Praises:

Heartfelt Testimonials on the Impact of Champs & Success

Jaylen Mbakwe

Elevate Your Athletes' Success

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